Digital Engagement Strategist
Washington, D.C.
Collaborative Communications
Date Posted: 4/1/2025
Our digital engagement and campaign work is growing. Collaborative seeks Digital Engagement Strategist candidates with strong social media and digital marketing skills to support client projects across multiple platforms and digital channels.
We need a strategist who can:
Design and execute comprehensive digital engagement strategies that deliver on reaching audiences with nuanced and complex messaging across platforms—from traditional media to social—while leveraging platform trends and performance insights to optimize content, reach diverse audiences, and elevate client thought leadership.
Create and manage content across multiple platforms, including LinkedIn, Instagram, Facebook, X (formerly Twitter), Bluesky, etc.—with an eye toward engagement, growth, and social impact.
Translate complex information and data into clear, compelling narratives, including calls to action and campaign messaging.
Audit clients’ exisiting marketing strategies, researching what works in their specific industry, studying what competitors or similar campaigns are doing, and predicting upcoming trends in the digital landscape that could impact a client and/or their campaign.
Tailor messaging and content strategies to align with each client’s goals, brand identity, and target audience while ensuring accessibility and inclusivity.
Work on multiple clients concurrently, meeting deadlines in a fast-paced, collaborative environment.
Monitor for digital campaign performance based on clear metrics and optimize strategies as necessary.
This position requires an individual with the following skills and experience:
Deep experience and background in the education, nonprofit, and philanthropic fields.
Experience with digital marketing, social media strategy, integrated campaign development, and advocacy communications, ideally at the nexus of all four.
Strong background in short-form storytelling, identifying audiences, and pairing down information and data into bite-sized messages that will best reach those audiences. This could include development of calls to action, new materials, and social media (both organic and ideally paid social).
Understanding the many ways of designing and delivering digital content, from social graphics to real-time engagement; an instinct for new forms of digital storytelling, particularly to achieve social impact.
Nimble handling and sophisticated understanding of various social platforms and their benefits, drawbacks, and the techniques needed to break through on each, including X, Bluesky, LinkedIn, Instagram, Facebook, TikTok, etc.
Knowledge of best practices for audience engagement and community management across different platforms.
Experience using social media analytics tools to track and report on performance.
Equal parts digital marketing savvy and policy aptitude, with a demonstrated ability bridging the two on complex social-impact related campaigns or projects.
Experience working in WordPress to make text and formatting updates; comfortable communicating with technical developers. Knowledge of SEPO best practices.
Ability to thoughtfully articulate design concepts and thinking with the creative team.
Salary is competitive and commensurate with experience. Benefits are excellent. This is a full-time position based anywhere in the United States with ability to travel to clients and our Washington, DC office.
To Apply:
Please provide a cover letter and resume and add a link to your portfolio of work (with subject line “Digital Engagement Strategist”) to jobs@collaborativecommunications.com. Resumes will be reviewed on a rolling basis. No phone calls please.
The statements in this description represent the typical elements of, and criteria for, the general work that the applicant should expect to perform in this role. They are not intended to be construed as an exhaustive list of all responsibilities, duties ,and skills for this job.
Collaborative is an equal opportunity, affirmative action employer. It is a strongly held value of Collaborative that power and possibility are not limited by gender, race, class, sexual orientation, disability, or age. All candidates will be evaluated on a merit basis.
