Communications Associate
Washington, D.C.
The Population Institute
Date Posted: 3/14/2025
Job Summary:
The Population Institute is seeking a detail-oriented individual who will support the growing Communications Department. Reporting directly to the Communications Director, the Communications Associate will coordinate aspects of the Department’s essential functions—social media and digital outreach—and will work directly with the Communications Director to roll-out, strengthen, and build organizational brand equity after the launch of a new brand in early 2025. The Communications Associate will also support a wide variety of internal communication functions to include writing and editing short promotional and impact products, as well as administrative functions that sustain and evolve the growth of the department.
Supervisory Responsibilities: None
Duties/Responsibilities:
Social Media Strategy and Coordination (30%)
Manage PI’s social media platforms and coordinate PI’s social media strategy.
Refresh and maintain social media content calendar, as well as key influencers and key partners list.
Draft and schedule social media posts in advance of important dates and events.
Coordinate strategic social media campaigns.
Track, review, and report social media metrics around reach and engagement.
Brand Equity Building (30%)
Support roll-out of branding and messaging initiatives.
Support organizational events and convenings, such as webinars, policy dialogues, workshops, etc.
As directed, maintain website content calendar and publish communications content.
Support process of website re-design for institutional (populationinstitute.org) and project sites (rePROs.org; fpearth.org)
After launch of website, coordinate launch of new organizational blog, including content planning and developing, guest author engagement, blog naming contest, and other production support, as needed.
Impact Storytelling (20%)
Write and edit short promotional blurbs and impact snapshots to support partner engagement, business development, and impact reporting.
Manage PI’s monthly newsletter and newsletter content schedule, including periodic and strategic single-issue eblasts.
Internal Communications (20%)
Assist with and support a variety of departmental administrative tasks such as coordinating printing of publications or promotional materials, assisting with quarterly Board meeting preparation, supporting interns and Fellows, and ensuring strong internal staff communication channels and tools.
Develop, coordinate, and manage organizational intranet.
Participate in organization-wide planning and internal committees and task forces (e.g., messaging and branding, hiring, JEDI, etc.).
Required Skills/Abilities:
Strong commitment to the mission and vision of the organization.
Self-directed and motivated.
Strong writing and verbal communication skills.
Strong editing skills; must pass editing test.
Detail-oriented.
Familiarity with multiple social media platforms and content creation.
Elementary design skills in Canva a plus.
Knowledge and understanding of public policy issues relating to PI’s work.
Interest in SRHR, environmental sustainability, and human development.
Ability to communicate clearly and effectively, particularly in writing.
Education and Experience:
Three-five years of relevant experience in communications.
Preferred, experience in public health, public policy, or related field.
Physical Requirements:
Must be able to climb a couple flights of stairs to gain access to the office. Accommodation (remote work) can be made for those unable to do so.
The Population Institute is deeply committed to equity, diversity, and inclusion. Accordingly, the organization’s policy is to provide equal employment opportunities without regard to race, ethnicity, color, religion, sex, national origin, age, disability, marital status, veteran status, sexual orientation, genetic information or any other protected characteristic under applicable law.
Benefits
PI offers a benefits package that includes generous paid leave; a flexible, hybrid work schedule; employer-subsidized health, dental, and vision care; EAP and LTD; 401k plan with employer contributions after six months of employment; and professional development support.
